News
Discover stories that showcase innovation, celebrate client success, and explore the future of immersive property marketing.
Great projects don’t just get built — they’re imagined, visualised, and brought to life long before the first stone is laid.
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Featured Articles
At IMMERSIV, we believe knowledge is as powerful as visuals. Explore insights, case studies, and ideas that shape the future of property marketing, from cutting-edge 3D technology to strategies that accelerate pre-sales and inspire buyer confidence.
Property Marketing
Relevant or Redundant: Will Tech Kill Display Suites?
Once the undisputed centrepiece for off-the-plan sales, display suites are in a period of reinvention. With build costs ranging from $1 million to more than $5 million and digital tools advancing, developers are pairing reimagined touchpoints with immersive tech to sell beyond the showroom. The shift is turning display suites from static, site-bound sales rooms into versatile brand platforms and interactive experiences.
Technology
REA Group increase investment in IMMERSIV
REA has increased its minority investment in 3D visualisation platform IMMERSIV following our initial investment announcement in October last year.
Technology
IMMERSIV Wins Most Innovative Proptech at Proptech Australia Awards
IMMERSIV has been awarded the prestigious “Most Innovative Proptech – Open Category” at this year’s Proptech Association Australia Awards, taking home the win for its Off-The-Plan sales and visualisation platform.
REA Article
Transforming the property buying journey with immersive home-tour technology
The real estate landscape is evolving: cutting-edge technology is revolutionising every step—from touring virtual homes to exploring views, amenities, and green spaces—empowering buyers and sellers alike.
Ready to Transform Vision into Sales?
Whether you’re a developer launching a single tower, a marketer driving pre-sales for a masterplanned community, or a government client bringing civic projects to life, Immersiv delivers solutions that are built to engage and proven to perform. Our interactive 3D visualisations, showroom activations, and data-driven insights are designed to fit effortlessly into your existing sales process, helping your team build trust, inspire confidence, and accelerate results.
